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Stress is an ever-increasing problem in modern day society, with the World Health Organisation referring to it as the “health epidemic of the 21st century”. The culture we live in waits for no man,...
An overview of the main attribution models in Google AdWords
Written by Emma Phillips on . Posted in GOOGLE, PAY-PER-CLICK (PPC), TEAM WMG.
Because of ‘last click’ being the default attribution model for every new campaign an advertiser creates in Google AdWords, most advertisers will end up measuring the effectiveness and reporting...
WMG SHORTLISTED FOR LARGE DIGITAL AGENCY: PROLIFIC NORTH AWARDS 2017
Written by Emma Phillips on . Posted in AWARDS AND CREDENTIALS.
The Prolific North Awards 2017 revealed today that WMG has been shortlisted in the category of Large Digital Agency (25+ Employees).
The winners will be announced at the Prolific North Awards dinner...
IDHL GROUP REPORTS 24% GROWTH IN RECORD FINANCIAL PERFORMANCE
Written by Emma Phillips on . Posted in TEAM WMG.
The IDHL Group has achieved record financial results in 2016 and huge growth, with a 24% year-on-year increase in turnover.
The revenue totalling £10.5 million includes WMG, Ingenuity Digital (ID)...
WMG becomes official AdRoll Partner
Written by Emma Phillips on . Posted in PAY-PER-CLICK (PPC), TEAM WMG.
Our PPC team are continuing to gain certifications and acknowledgement from important Paid Media partners and WMG and Ingenuity Digital have become an official AdRoll Partner.
AdRoll Partners is...
WMG and Ingenuity Digital PPC Team Qualifies as Bing Select Partner
Written by Emma Phillips on . Posted in PAY-PER-CLICK (PPC), TEAM WMG.
What is the Bing Partner program?
The Bing Partner Program is a relationship between Bing Ads and the most qualified agencies, SMB partners, and technology partners in the industry.
As an organisation...
WMG – Bake Off Day 2017 is Back!
Written by Emma Phillips on . Posted in TEAM WMG.
After last year’s successful round of amazing baked treats, our WMG Bake Off Day returns to delight everyone, whilst helping to raise money for our favourite charities.
Organised by Riccardo Parrinello,...
WMG’s Sister Company Partners With Google
Written by Emma Phillips on . Posted in GOOGLE, NEWS, PR AND EVENTS, PAY-PER-CLICK (PPC).
Our sister company, Ingenuity Digital, is proud to have hosted our latest digital breakfast summit, with special guest, James Nesbitt from Google.
Amidst a sea of coffee, croissants and pastries,...
IDHL in Top Three of Prolific North’s Digital Agencies
Written by Emma Phillips on . Posted in AWARDS AND CREDENTIALS, NEWS, PR AND EVENTS.
The results of the Prolific North Top 50 Digital Agencies have been unveiled and IDHL Group has landed a spot in the top three, climbing up four spaces from our seventh-placed position last year.
The...
WMG’s Parent Company Appoints Stuart McGregor as Group Commercial Director
Written by Emma Phillips on . Posted in TEAM WMG.
Following continued growth and numerous client wins, WMG’s parent company IDHL has appointed Stuart McGregor as Group Commercial Director.
In this newly created position, Stuart will be focused across...