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WMG becomes official AdRoll Partner

Our PPC team are continuing to gain certifications and acknowledgement from important Paid Media partners and WMG and Ingenuity Digital have become an official AdRoll Partner.

AdRoll Partners is a certified endorsement that recognises agencies that are innovators in ad tech. AdRoll will award the accreditation to full-service advertising agencies, display vendors, and consultancies.

WMG has been chosen as the first officially endorsed AdRoll Partner within the UK, also encompassing our sister company Ingenuity Digital.

The Paid Media team enjoyed their first official Partner’s day joined by our AdRoll support team, including Agency Lead (EMEA), Paolo McGibney. The team were thrilled to learn in-depth details about AdRoll – how it works, the power of AdRoll data and how it will continue to add value to our clients.

Ultimately, the partnership gives WMG priority access to training, research, products and support, whilst also supporting us in ensuring our paid media teams have first-class training and knowledge that’s second to none.