With not only a dedicated section on Google, you will also regularly see top Shopping results displayed on the main search engine results page, often above PPC ads. Google considers multiple factors before triggering these ads. Quality, fresh and accurate data ultimately helps the performance of your Google Shopping ads, but your website and bids are also important.
Ensuring your ads are successful, our Google Shopping services work to a 10-step framework. This framework creates effective bid strategies that promote your bestselling, high ticket and margin rich products, minimising wasted clicks (and therefore spend) on non-core items. Through continuous testing and analysis, we focus on growing your sales and boosting your return on investment.
A Google Premier Partner, we’re able to draw insight from your other paid channels including PPC, Display and Remarketing, to build intelligent, effective and optimised Shopping campaigns that mean the products you want to be found, are found.
As a data-driven digital marketing agency, we also offer Google Shopping feed management alongside Google Shopping management services, taking your eCommerce marketing strategy to the next level.