To hit Premier Polytunnels ambitious objectives, we needed a solid SEO strategy supported by targeted outreach to boost traffic and rankings, build brand awareness and increase the power of their website with high DA links,.
Through extensive keyword research and analysis, we expanded their onsite keyword footprint to support their website in ranking for more terms and higher within search engines. Creating rich, relevant landing page content, we followed Google’s best practice guidelines and used our exclusive in-house optimisation tools to optimise Premier Polytunnel’s onsite content and meta data, maximising their website ranking potential.
Creative outreach was the final piece of the puzzle, with a strategy crafted to give more power to specific landing pages through the generation of high DA links. Our tactics centred around Q&As featuring questions such as the benefits of using a polytunnel, what types of fruit and veg can be grown out of season and advice led tips and comments. Not only did these Q&As have fantastic linking potential to support SEO, but also helped attract their target audience and enhance brand awareness. The interview with Premier Polytunnel’s Director, Deborah Wood, were featured across Working Mums and Prospects.